Spanish firm Ghesa, which designs, manufactures and installs water and lighting elements for artistic and ornamental purposes, has opened its new branch in Riyadh.

The Riyadh branch is part of a Middle East expansion programme which will see it opening more offices in the region to complement its network in Spain, France, Italy, Turkey, the US, Portugal, Brazil, Peru, China and the UAE.

Wissam Barakat, who has been appointed business development manager for the new office, commented: "By opening these branches, Ghesa will be better able to serve the growing demand for its products, particularly under the current market situation, using the new concept, ‘Value Engineering by Ghesa’."

Ghesa is currently constructing more than 180 fountains for the Princess Nora University, which aims to become one of the largest higher education institutions for women in the world.

From his new office in Riyadh, Barakat will implement Ghesa’s strategy in the kingdom, where he has a stellar record of success and well-established relationships, the company said in a statement.

With more than 12 years’ experience in sales, marketing and project management in the Mena region, he most recently served as business development manager with one of the world’s leading international water features specialist.