Home appliances leader LG Electronics impressed visitors at IFA 2009 in Berlin as it unveiled its latest home appliance products including washing machines, refrigerators, cooking appliances, vacuum cleaners, built-in appliances and dish washers.

Under the theme, “Upgraded Life by LG Home Appliance Innovations,” the company demonstrated how it inspired and improved consumers’ lives by providing innovative and sophisticated products. IFA 2009 was the first public showing of its 11 kg washing machine, the largest ever in a standard 24-inch cabinet.

“Armed with LG’s leading Inverter Direct Drive technology, innovative damping and fixed tub system, our new washing machine dramatically upgrades our consumers’ life, saving time, energy and effort through the largest-ever capacity of 11kg,” said HS Paik, president, LG Electronics Gulf FZE.

The 24-inch standard cabinet size makes the machine suitable for small laundry rooms with limited space while the large drum means fewer wrinkles. Furthermore, its Inverter Direct Drive makes LG’s new washing machine one of the most eco-friendly and durable on the market.

The machine also has the industry’s lowest noise, vibration and energy consumption level.
Other products and technologies on display were:

Refrigerators - LG’s core innovative technologies for refrigerators include Linear Compressor, VitaLight and Green Ion Door Cooling, which have been worked into the current generation of products.

This year, LG introduced its new side-by-side refrigerator, which is specifically designed for large-capacity storage and top-level energy efficiency. The new refrigerator boasts an enormous 617-litre capacity – the same volume as approximately 2,460 small (250ml) Coca Cola cans - but does not extend beyond the depth of a standard size refrigerator. Its innovative Linear Compressor technology lowers energy consumption by approximately 20 per cent. A black brushed stainless steel finish and white LED adds style to the owner’s kitchen.

Cooking appliances - LG showcased its newest steam SolarCUBE, whose light wave technology delivers the taste of restaurant-quality food in the comfort of home. Its steam function breaks down fewer nutrients such as Vitamin C and reduces saturated fat and salinity, to help make food tastier and healthier. The new oven also offers extremely high energy efficiency, and a compact and stylish design.

In addition, LG’s DuoChef, the world’s first convection microwave oven with two fans and pizza griller was also showcased.

Vacuum cleaners - The new bag-less vacuum cleaner, LG Kompressor, with LG’s innovative steam function and Sani Punch nozzle was on display.
LG’s world-renowned steam technology offers both vacuuming and mopping options. In addition, the Sani Punch nozzle is specifically designed for fabric and reduces dust mites and allergens from mattresses, quilts and blankets.

It is equipped with a bar that vibrates more than 3,000 times a minute to reduce dust mites from the surface of fabric and even helps eliminate a significant amount of dust from below the surface. LG also reduced the moving resistance of the nozzle by 75 per cent compared to conventional nozzles, making it glide easily across fabric.
Furthermore, the new vacuum cleaner includes motorised dust compression technology, which is now even more efficient.

LG also demonstrated its new Roboking robot vacuum cleaner.

Built-in appliances - LG presented its artistic flower-patterned design for built-in appliances, which helps create a modern and stylish kitchen area. The company exhibited a new stylish built-in side-by-side refrigerator which is fully clad in chic stainless steel. The new side-by-side refrigerator has a wholesome design, allowing consumers to store more food with two extra shelves thanks to the door-mounted ice maker. LG’s Linear Compressor also enhances the energy efficiency of the refrigerator while its Opti temp zone helps keep food fresher and longer.

Dish washers - LG’s new dishwasher offers more storage space and dynamic performance with health-conscious technology. With a slim Direct Drive system, the height of the tub is increased, which expands the washing capacity to allow for larger-sized plates and enough room for 14 place settings. The system achieves silent operation at only 43 dBA.

In addition, it includes a UV lamp which prevents the growth of bacteria and eliminates up to 99 per cent of remaining bacteria after the wash cycle.