Jotun Paints has launched what it describes as the region’s first online “Professional’s Network”.

The new network aims to bring together architects, interior designers and consultants, providing them with a platform from which they can share professional ideas and insights.
Registration is free and can be managed online, once registered, and members can access a wide range of information and communicate freely with their peers, a company spokesman explained.
Jotun’s objective for hosting the site is to provide a closer understanding of industry professionals’ requirements.
By building a more interactive relationship with clients the paint manufacturer hopes to be able to react more rapidly to industry trends and requirements.
“Jotun wants to change the way in which it communicates with its clients and this will afford us a more consultative relationship whereby we can tap into the needs and preferences of the industry,” said Jotun Paints customer relationship manager Rania Kahwaji.
In addition to showcasing projects, sharing references and revealing the latest trends, Jotun Paints will provide “unique”, member-only privileges including invitations to exclusive industry events and conferences, he said.
Founded in 1926 in Norway, Jotun is one of the world’s leading paint manufacturers.