Riyadh-based Al Haleef Paint Factory has within its product line-up an impressive variety of paints and coatings so it can meet requirements for many applications.

Its clientele is wide-ranging, representing various sectors of activities, and both private and public sector organisations as well as households avidly seek its offerings.
The company, which began operations in 1990, goes by the formal name of Al Haleef Factory for Colour Dusts and Paints.
It proudly announces it is one of the biggest paint producers in the kingdom.
“Al Haleef specialises in producing high-quality decorative, architectural finishes and industrial paints,” says factory manager engineer Alauddin Nagieb. “The factory is equipped with modern machinery and utilises the finest raw materials, imported from reputed multinational companies.
“It manufactures a variety of paints to meet all requirements and which can be applied on different substrates such as wooden furniture, steel, cementitious surfaces and gypsum.”
Al Haleef’s list of products features the following: plastic emulsion paints (interior and exterior); high gloss enamel paints, flat paints, water-based sealers, red oxide primers, roof coating paints and texture paints (fine, soft, coarse).
The range also includes transparent and coloured varnish, aluminium silver paints, gloss emulsion paints, white glue for wood, quick drying paints, wood station, glaze, emulsion paint in powder form, tile adhesive (powder), hammer finish paint, acrylic paint, stoving paint and grey and white primer.
It has also been successful in marketing paints for swimming pools, tennis courts and road markings as well as in supplying putty for walls and wood.
The company has carefully introduced a product range that takes into account the Gulf region’s climatic conditions and the special needs of companies operating within it, says Saleh Al Haleef, owner of the company and general manager of the Al Haleef Group for Trading and Industries.
Quality has not been compromised at Al Haleef with all products using “optimum formulations” and conforming to international standards, says Saleh.
QMI, a division of the CSA Group, has issued a certificate to the Al Haleef Factory for demonstrating that its quality management systems are in compliance with ISO 9001:2000. Al Haleef Paint Factory is also the recipient of the Saudi Standards Organisation (Saso) quality mark, which, coupled with the other certification, assures customers that the products have a consistent quality and they can safely rely on them.
Responding to its clients’ needs, Al Haleef has launched a modern and automatic dispensing machine for tinting. This instrument provides maximum flexibility in the customers’ choice of colours, says Saleh.
“Al Haleef Paint Factory also knows that by meeting environmental requirements it can put itself in a position of advantage.”
Saleh subscribes to the maxim that keeping customers satisfied makes sound business sense.
“The alliance between Al Haleef Paint Factory and customers should seek to maximise long-term revenue growth and profitability,” he says.
That is precisely what the company’s staff has been working at within and outside the kingdom.  Their exertions are directed at both enhancing technological standards and the sales turnover.