Kanoo Machinery has explored potential business opportunities between Ireland and the UAE through strengthening its partnership with Combilift.

Kanoo Machinery, a leading provider of world-class machinery brands for sales and aftersales in the region, recently met representatives from Combilift, one of its trusted partners headquartered in Ireland, and Enterprise Ireland, the Government organisation responsible for the development and growth of Irish enterprises in world markets.

The meeting focused on how the continued partnership between Kanoo Machinery and Combilift can be strengthened further, and how Enterprise Ireland can contribute to further putting the latter on the industry map as well as boosting its international operations, specifically in the Middle East.

An acknowledged leader in material handling industry, providing warehouse, bulk and long load handling solutions, Combilift is the largest global manufacturer of multi-directional forklifts and Straddle Carriers. Combilift has sold over 60,000 units in over 85 countries since its establishment in 1998. Its other brand, called Aisle-Master, manufactures narrow aisle articulated electric forklift, which are also distributed by Kanoo Machinery.

Enterprise Ireland acts as a trusted source of innovation for international companies by connecting them to cutting edge Irish products and services. The organisation partners with Irish enterprises, such as Combilift, to help them start, grow, and innovate to win export sales in global markets.

As Ireland’s national export agency, its goal is to simplify the purchasing process for customers and build long-term business relationships between international companies and Irish suppliers.

Kannan Chandrasekaran, Kanoo Machinery’s Country Manager for UAE and Oman also highlighted some of the division’s achievements and operations, as well as how it helps its principals like Combilift.

“We have established ourselves as a trusted brand because we provide 100% customer service excellence movement, which assures all our customers not just quality service, but also complete transparency in our operations. Through the ethics that we have cultivated and our good brand positioning, we get to help our principals like Combilift distribute more industrial products within the region,” he said.

Kamlesh, Asarpota, the division’s Sales Manager for UAE, added: “Kanoo Machinery is really committed to helping this brand boost its business, and with its quality products, we definitely see potential growth for Combilift.”

Mahmood Mian, The Kanoo Group’s Business Development Manager, meanwhile, sees potential for the partnership to help boost Ireland’s business development.