Eliot Shepherd, marketing director of Tech Data

Tech Data FZ-LLC, the information technology distribution and logistics management company, has launched a web commerce model, the 'TD Anywhere Search' system, which provides immediate personalised product listings and prices to resellers across the region.

"Since resellers' communications costs are a major financial hurdle on the channel, Tech Data has adopted this model as a way of reducing its channel's expenses dramatically," the company said. By putting personalised prices on the web that take into consideration all variables such as shipping costs and custom duties. for each reseller in his own country, we save him the time and money spent on product and pricing inquiries by telephone or fax. In addition to that, this brings a wealth of information to the channel: you could read about a new product on any web site, select some descriptive text or a part number on that site and immediately search Tech Data's online catalogue for it" explained Eliot Shepherd, marketing director of Tech Data.

"'TD Anywhere Search' is part of the company's plan to provide a comprehensive web commerce platform for resellers." Tech Data already conducts 100 per cent of its own procurement from vendors electronically through the Web, XML and EDI because of the E-model's viability in cutting down expenses.

Earlier, Tech Data Middle East announced a 35 per cent growth for the first half of this year.

The company has a new distribution hub in Bahrain which it says has very successfully contributed to the company's growth by providing timely and cheap delivery to resellers in Kuwait, Qatar, Bahrain and the KSA. Tech Data consolidated its warehousing facilities in the UAE and enlarged its fleet to diminish costs and ensure very fast delivery across the Emirates.

Tech Data FZ LLC is a part of the $17bn NASDAQ-listed Tech Data group (TECD), the global provider of IT products, logistics management and other value-added services. The Fortune 500 Company and its subsidiaries serve more than 100,000 technology resellers in the United States, Canada, the Caribbean, Latin America, Europe and the Middle East.

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